Seats as a Service.
A Fundamentally New Approach to Membership Designed for the Modern Consumer.
Consumption has changed drastically and the modern consumer is rejecting ticket bundles altogether. The FanRally platform utilizes subscription seat reservation privileges rather than ticket bundles to create truly exclusive memberships that modern consumers want to buy. With privileges, teams retain full control of their inventory and forge direct ongoing relationships with modern fans.
“A bundle of transferable tickets is not a membership. We have to create memberships that deliver fundamentally differentiated experiences for members. If benefits are tied to the ticket, we’ve lost our most powerful value driver, exclusivity.”
-FanRally CEO & Co-founder, Chris Giles
Fully Customized Privileges
With FanRally, you can configure plans to achieve your specific membership goals, tailored to your specific venue and demand situation.
Determine included benefits & privileges
Members can select events & reserve exact seat locations.
Configure flexible & convenient payment plans for your members
...and FanRally does everything else!
Full configurability with super-charged functionality
Dynamic Inventory Allocation
Take back control of event inventory and maximize revenue through real-time demand optimization
Friend Invitations & Guest Privileges
Give your members the flexibility they demand & establish a direct relationship with each invitee
Keep your member data stellar and your privileges secure
FanRally provides organizations with the essential
back-end technology services to effectively manage subscription memberships.
Flexibility for the Modern Consumer
✓ Empower your members to manage all of their benefits and event reservations directly on their mobile device
✓ Modern, simple buy flows and fully configurable, automated subscription billing
✓ Members can build groups & reserve seats with friends
Better, Faster, Stronger Data
✓ Forge direct subscription relationships with every attendee
✓ Transform anonymous tickets scans into rich individualized customer data
✓ Automate & personalize your up-sale & retention efforts
✓ Authenticated privilege management
✓ Real-time insight dashboard to manage new sales, maximize member satisfaction, and prevent churn before it happens
✓ Build a fully customized membership program tailored for your unique event, market, venue, and demand situation
✓ Create membership tiers by customizing seat reservation windows, reservable seat locations, included events, content access, and included benefits
✓ Issue flexible member banks or benefit tokens & empower your members to customize their benefits
✓ You decide which benefits are transferable and which are exclusive to members
Seamless integration to make your life easier
FanRally integrates with your existing ticketing system and manages the translation between member reservation privileges and specific seating inventory.
Less than 10% of avid sports fans are season ticket holders
64% of fans would prefer to buy direct from the team
78% of Millennials & 59% of Boomers prefer to spend $ on experiences over material goods